From Costco Pizza to Cultural Inheritance in the Post-Late-Stage
On the impossibility of bartering for touring bands, the comfort of perpetual collapse, and how we learned to stop worrying and love the industrial cheese blend
The Condiment Station as Cultural Theory
We are living in the aftermath of late-stage capitalism, but the aftermath never ends. Like cartoon characters who've been falling down a bottomless pit long enough to stop screaming and start playing cards, we've adapted to perpetual economic free fall by building surprisingly functional communities in mid-air. The $1.50 Costco hot dog—unchanged in price since the Reagan administration—has become our cultural checksum, a fixed point that verifies we're still living in some recognizable version of American life.
But this comfort comes with a cost we've learned not to see. The person working at the Costco food court isn't a cultural curator—they're there to pay rent, slinging franks and cranking hundreds of pizzas through industrial machinery while we build folklore around the results. As we build cozy rituals around pizza volume statistics and mourn discontinued Polish sausages, the actual machinery of extraction continues its work below: strip-mining, factory farming, labor exploitation. We've gotten remarkably good at finding authentic human connection within fundamentally inauthentic systems, so good that we've stopped feeling the discomfort of the contradictions.
The Turnip Problem
At a Derya Yildirim concert in Seattle—Turkish psychedelic folk filtered through 1970s Anatolian rock sensibilities, performed live in a Pacific Northwest venue—two men stood nearby discussing capitalism's inevitable convergence into a single megacorporation. A proposed solution? A return to bartering. But how, exactly, do you crowdsource enough turnips to fly a band from Europe to Seattle?
This is where post-late-stage capitalism reveals its most beautiful absurdity. The global infrastructure that makes such cultural transmission possible—a living Turkish folk tradition becoming economically viable for a small Seattle audience on a Tuesday night—represents an impossibly complex web of monetary exchange that no barter system could replicate. We'd need rutabagas for Lufthansa, potatoes for sound engineers, artisanal pickles for venue rental. The State Department surely doesn't accept chickens for visa processing fees.
The conversation itself was emblematic: theorizing about post-monetary society while actively participating in one of capitalism's most improbable successes. We're simultaneously witnessing the system's most absurd complexities while casually discussing its inevitable collapse. The music sounded divine either way.
The Inheritance of Accidents
Cultural transmission in the free fall economy follows unexpected patterns. A radio DJ in the mid-2000s champions Barış Manço, leading to Erkin Koray and Selda, eventually discovering Derya Yildirim through Bandcamp by following their record label who has been issuing the most improbable and affecting "world music." Meanwhile, a 1993 Spiritualized opening slot—Jason Spaceman lands in Texas with his entourage, including an unironic saxophonist—becomes a more lasting memory than The Jesus & Mary Chain, the actual headliners of the night.
These aren't accidents of taste but symptoms of how culture actually moves in our fractured economy: not through grand theories or marketing budgets, but through individual passion, word-of-mouth recommendations, and the mysterious alchemy that happens when someone puts the right song on the radio at the right moment. The opener who steals the show, the Turkish psych revival discovered through digital curation, the tribute band that hasn't formed yet but inevitably will.
This is cultural inheritance in the post-late-stage: we don't get to choose what survives, but we might get to choose what we do with what survives. The Reid brothers' feedback-drenched nihilism could very well become raw material for the kids who'll transform it into something entirely different—genderqueer, vegan-leather-clad, sustainably sourced. Same rebellion, different values. The revolution gets passed down like a family recipe, with each generation adjusting the ingredients.
The Portland Prophecy
Somewhere in Portland, right now, what if kids are discovering Psychocandy and thinking about starting a tribute band. They'll nail the sonic template while jettisoning the original's heteronormative masculinity, translating thorny Glasgow misanthropy into performed PNW detachment. They'll sound better than the original—tighter, more coherent—while losing that essential "we might not finish this song" chaos that made J&MC compelling.
But this isn't cultural degradation—it's cultural metabolism: the process of breaking down old forms and reassembling their nutrients to fit new bodies, new values, new collapse rituals. Each generational handoff translates the aesthetic while updating the ethics. The Portland kids are rebelling against late-stage capitalism and climate crisis using tools inherited from people who were rebelling against Scottish Presbyterian culture. Circle complete: from authentic alienation to performed alienation to sustainable alienation.
And someone will bring Costco pizza backstage, because even the most ethically-conscious musicians need to eat, and $9.95 for an 18-inch pie is hard to argue with. The conversation will be predictable: "Should we feel bad about this corporate pizza?" "I mean, we just covered songs about hating capitalism while wearing vegan leather..." "Fair point. Pass the nutritional yeast."
Frankfurters Über Frankfurt
The Frankfurt School spent decades warning us about the culture industry's hollow manufactured experiences. They predicted we'd become passive consumers of corporate-designed meaning. Instead, we became active participants in creating genuine folklore around industrial food production. We took their nightmare scenario and turned it into comfort food—literally.
The Critical Theorists' mistake was assuming authentic culture couldn't emerge from commercial spaces. They couldn't imagine that people would take corporate infrastructure and make it genuinely meaningful through their own participation and investment. The Costco food court generates real community, real traditions, real emotional investment. It's not the hollow simulacrum they feared—it's weirdly authentic in its own industrial way.
Our rotisserie chicken rituals depend on not seeing the armies of birds sent to their own Stalingrad, the factory farms that make $4.99 possible. We've gotten sophisticated at genuine human connection by learning not to look too closely at the systems that enable it. The Polish sausage mourning feels real and meaningful, but it's still mourning a product that was part of an industrial food system cooking the planet.
Maybe authentic culture was never about purity or elevation. Maybe it was always about people showing up, participating, and creating meaning together, regardless of the setting. Whether around a campfire or a condiment station, the process remains the same: humans finding each other through shared rituals and building identity from there.
The Endless Collapse
What comes after late-stage capitalism? Perhaps nothing comes "after"—perhaps this is it, the new equilibrium. Not revolution or collapse, but learning to be permanently comfortable with systemic dysfunction while creating meaning anyway. We're building civilization in the wreckage of what capitalism was supposed to be, using the debris as raw material.
The system keeps breaking down, but we've gotten so good at improvising culture in the ruins that breakdown itself becomes livable, even comfortable. Industrial pizza turntables become objects of fascination. Reddit threads about dough counts become folk knowledge. Discontinued hot dog options become shared cultural trauma. We've made peace with consumption as culture in a way that would horrify critical theorists but feels perfectly natural to anyone who's ever felt that little dopamine hit walking into a Costco on Saturday morning.
This is morning-after capitalism, the hangover edition: stumbling around in our pajamas, squinting at the mess we made, trying to decide if we had a good time or just survived it. The collateral damage is real—environmental destruction, resource extraction, labor exploitation continue grinding away below us. But we've learned to compartmentalize the cozy cultural stuff from the brutal machinery that makes it possible.
We've learned to find authentic human connection in fundamentally inauthentic systems, and we're so good at it that we've stopped noticing the contradiction.
Conclusion: The Pizza Backstage
From 300+ weekend pizzas per Costco location to Turkish psych rock in Seattle venues to theoretical Portland tribute bands sharing loss leader food court grub—this is how culture actually moves in the free fall economy. Not through economic models or revolutionary manifestos, but through the accumulated weight of small choices, accidental discoveries, and the stubborn human insistence on finding meaning wherever we happen to land.
We're not waiting to hit bottom anymore. We've built a whole civilization in the air, complete with hot dog pricing folklore and pizza volume statistics. The cartoon characters in perpetual free fall have learned to make it work: playing cards, telling stories, falling in love, wiping up pepperoni grease at the post-show hangout.
The endless collapse has become its own kind of strange sustainability. We haven't stopped worrying about the machineries of industrial scale pizza production—we've just learned to worry with a slice in hand. Frankfurt School meets frankfurter station, and somehow—impossibly, improbably—community emerges from the collision.
The revolution will not be televised. It will be served with a refillable soda and audited through per-location sales, one hot dog at a time, in the endless American free fall.